EPISODE DESCRIPTION
Michelle Griffin is a personal brand coach and a highly visible educator on LinkedIn for personal brand development. Morgan sits down with Michelle to break apart her 7 step framework to building personal brands, how to keep it personal *and* professional, and building partnerships + community through personal branding. Whether you’re a sales professional at a company or looking to spin up a side hustle, this episode breaks down all the personal branding insights you need to succeed.
Connect with Michelle Griffin
In this episode, we cover:
- Why you need to develop a personal brand (1:30)
- How to develop expertise and authenticity (3:00)
- Michelle’s 7 step framework (7:30)
- Common mistakes people make in personal branding (19:00)
- Balancing promotion with branding (22:25)
- Personal branding for employees (25:45)
- Creating your unique voice (30:00)
- How to build partnerships (35:30)
- Creating community through branding (39:25)
- Michelle’s Power Hour (43:10)
Follow Nicholas Thickett on LinkedIn: https://linkedin.com/in/nicholasthickett
Follow Morgan Smith on LinkedIn: https://linkedin.com/in/morganjsmith
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