Prospecting stands as one of the most pivotal skills in a salesperson's arsenal, integral to the triumph of a sales operation. However, in this era marked by the proliferation of diverse selling channels, formerly dependable prospecting tactics have lost their effectiveness.

The era of simply picking up the phone to secure a sale has faded into the past. To excel in prospecting in 2023, top-tier sales professionals must hone their proficiency in social selling.

In this edition of B2B Power Hour, Morgan and Nick, join B2B consultant Jonathan Fischer, the Founder of Bridgeview, in collaboration with the Evolved Sales Leader to explore the adoption of social selling as a potent prospecting strategy and offer a practical blueprint for achieving social selling success in 2023.

Join us as we delve into:

  • Embracing the nuances of social selling.
  • Dispelling three prevalent myths surrounding social selling.
  • Crafting a prosperous social selling blueprint.
  • Identifying and leveraging your unique sales strengths in the year 2023.

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